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Fuel For Discovering Sustainable Innovation
Posted on November 21, 2009 - by Vic Desotelle

Collaborative Design
collaborative design
Intrigue Design asked:


1. Final Outcome

Profits as Proof. Agencies do not represent overhead to be justified. Agencies are deployed when the investment can be shown to generate profits, and they know they have to prove it every time. Intrigue Design has a proven plan to combine image with message and smart marketing strategies to produce results. That result needs to be a solution that converts all your creative efforts into sales.

2. Track Record

How many brands has your in-house marketing person/team built and transformed into growth- and revenue-generators? Probably not many. The team at Intrigue Design has put hundreds of brands to work generating rewards for their companies.

3. Depth & Experience

Branding is a big job. One person can’t do it. It requires a first-rate team of marketing strategists, writers, designers, developers and media experts and many others. Intrigue Design has them all, with well over 20 years of experience in management.

4. Cost

Hiring even a few experts in each of these fields will cost you well in excess of $300,000 a year. A creative agency like Intrigue Design can offer turn-key solutions, including all services and products at a fraction of the cost of a less impactfull in-house solution.

5. Project Management

Every project gets a full-time project manager to assure fast and efficient communication and project fulfillment. Additionally Intrigue Design has created a web-based project viewing, revision and approval system so you can check, collaborate and make changes to your projects 24/7. .

6. Environment

Our managers are able to collaborate with all of our creative talent instantly via our proprietary job management system. It allows us to try out new ideas, critique each other’s work, analyze and improve strategies, brainstorm, etc. Additionally Intrigue Design has state-of-the-art hardware, network and software as well as a full network of professional vendors to assure marketing success. This quite simply isn’t available as an in-house option.

7. Truth

The job of an outside agency is to look at your organization objectively and tell you the truth about your strengths, weaknesses and needs. (We’re not afraid to tell the boss he or she is wrong!) It is well known that most companies have an “inside out” perspective of their business. As “outsiders,” Intrigue Design is able to focus on the outside-in perspective – which is that of your customers.



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This entry was posted on Saturday, November 21st, 2009 at 11:50 AM and is filed under Collaborative Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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